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Eric Cagle - President

Tucker Rocky | Biker's Choice Dealer & Brand Expo

Tucker Rocky | Biker’s Choice is thrilled to announce that our Dealer & Brand Expo is back for 2018. The event will be held on February 8-9, 2018 at the Embassy Suites Dallas Frisco Hotel Convention Center & Spa in Frisco, Texas.

Designed to help position businesses for success in 2018, the Dealer & Brand Expo will include exciting new brand introductions as well as amazing show-only specials that will allow dealers to make the most of their inventory dollars as they prepare for the start of the peak riding season.

In addition to vendor education on the showroom floor, we will offer impactful, profit-boosting workshops to help dealers ensure that 2018 is a winning year. Attendees will also have the chance to network with other successful dealers and retailers in powersports.

Networking

Network with other dealers, brand representatives and the TR|BC sales and executive teams

New Products

Discover new products and get first-hand information from the brand

Workshops

TRDealer, Social Media, Merchandising and more

Show Specials

Take advantage of the best buying opportunity of the year with pricing and programs that are only available at the Expo

Earn Your Wings

Ability to earn up to $800 in airfare reimbursements!

Industry Party

Join us for an awesome night full of food, fun and live music from Emerald City Band

Testimonial

What They Said About Last Year's Show

Great Seminars

The sales seminars are great. This was our first time coming as we have only been open for 9 months, it helped a lot to hear stories about successful dealerships and what they are doing.

Networking Opportunities

It was great Tucker Rocky brought the show back. Just good to get dealers with reps and see new items and especially get to know vendors.

We Were Treated Like Celebrities!

The CEO and upper management were pleasantly coming around and thanking us for attending for which I was blown away. We were treated like celebrities and you made it known that you appreciate our business. Thanks for that!

Loved The Food And Party

Absolutely 1st class. Thank you for all the hard work that I know went into making the show great! The food and party were great too. We were very impressed with every aspect of the show.

Event Schedule

Thursday, February 8, 2018

7:30am – 6:00pm

Registration

Pick up your name badge and show book

8:00am - 9:00am

Using TRDealer to Serve Your Customer

presented by Justin Giles and Jeanne Shuffler - Ranger- Sea Biscuit (upstairs)

8:00am - 9:00am

Using Social Media to Engage More Customers

presented by Taz Sobotka, Ron Cariker, Ryan Brown - Bush-Erudia

8:00am - 9:00am

Helping Your Customer Choose the Right Helmet

presented by Kyle Slamans, David Presten, Corey Brown - Lebanon-Hamilton

9:00am - 10:00am

Setting the Stage for the Best Customer Experience

presented by Carol Berry & Steve Mondek - Bush-Erudia

9:00am - 10:00am

How to Sell to UTV Customers

presented by Seizmik's Steve Shankin - Lebanon-Hamilton

10:00am – 6:00pm

Dealer & Brand Expo

Make sure you take the time to visit your favorite exhibitors and see all the new products being offered.

11:30am - 1:00pm

Lunch Break

Lunch will be provided by Tucker Rocky|Biker’s Choice

Friday, February 9, 2018

7:30am – 6:00pm

Registration

Pick up your name badge and show book

8:00am - 9:00am

Setting the Stage for the Best Customer Experience

presented by Carol Berry & Steve Mondek - Bush-Erudia

8:00am - 9:00am

How to Sell to UTV Customers

presented by Seizmik's Steve Shankin - Lebanon-Hamilton

9:00am - 10:00am

Helping Your Customer Choose the Right Helmet

presented by Kyle Slamans, David Presten, Corey Brown - Lebanon-Hamilton

9:00am - 10:00am

Using TRDealer to Serve Your Customer

presented by Justin Giles and Jeanne Shuffler - Ranger- Sea Biscuit (upstairs)

9:00am - 10:00am

Using Social Media to Engage More Customers

presented by Taz Sobotka, Ron Cariker, Ryan Brown - Bush-Erudia

10:00am – 6:00pm

Dealer & Brand Expo

Make sure you take the time to visit your favorite exhibitors and see all the new products being offered.

11:30am – 1:00pm

Lunch Break

Lunch will be provided by Tucker Rocky|Biker’s Choice

6:00pm - 10:00pm

Industry Party

Join us for an awesome night full of food, fun and live music from Emerald City Band

Embassy Suites by Hilton Dallas Frisco Hotel Convention Center & Spa

7600 John Q. Hammons Drive, Frisco, Texas, 75034, USA